INDUSTRY:

EXPERIENCE COMMERCE

CLIENTS:

FESTIVALS, RETREATS & LBE

YEAR:

SEP 2023 TO PRESENT

EXPERIENCE:

KEY ACCOUNT MANAGER

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Easol

Easol is an all-in-one experience commerce platform designed to power the sale and management of events, retreats, tours, and more. Built specifically for experience creators, it combines website building, booking management, payments, and marketing tools in a single system. Inspired by the challenges of running experiential businesses, Easol aims to put creators back in control by eliminating the need for multiple third-party tools. The result is a seamless digital environment that empowers brands to scale, connect with audiences, and deliver exceptional experiences with ease.

role.

I lead account strategy and client success for a portfolio with a 100%+ retention rate across 20+ key strategic clients spanning music festivals, retreats, and location-based entertainment experiences. My approach balances deep client engagement with operational rigour to achieve strong retention and revenue growth.

I lead account strategy and client success for a portfolio with a 100%+ retention rate across 20+ key strategic clients spanning music festivals, retreats, and location-based entertainment experiences. My approach balances deep client engagement with operational rigour to achieve strong retention and revenue growth.

impact.
  • Delivered an average NPS of 57 by embedding Quarterly Business Reviews and growth workshops to deepen partnerships.

  • Built and implemented a Notion-based account management framework, improving process governance and strategic planning across 50+ key accounts.

  • Boosted platform adoption and utilisation for clients helping customers reach their success metrics faster.

  • Acted as a direct conduit for customer feedback to the product team, accelerating enhancements aligned with client needs.

  • Represented Easol at UK Festival Awards and Prague Music Week, strengthening industry reputation and brand leadership.

  • Expanded accounts through upselling and securing additional event business from existing clients.

    Tools: Hubspot, Zendesk, Notion, Chargebee, Figma, Google Suite.

testimonial.

What stands out is that he always replies quickly, listens, comprehends and works to a solution with a staunch professionalism that is sometimes lacking in account managers.

James Orfeur

Director, Slammin'

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